Visualize and Achieve Your Business Goals

The best marksman needs to see what he’s aiming at. If you reach for the top without a clear picture of what the top looks like you’ll just flail wildly, like a drowning swimmer.

How will you dress, talk, walk when you have achieved great results? What will your day be like? What will your friends be like?

In his book, Think and Grow Rich, Napoleon Hill writes, “Whatever the mind can conceive and believe, it can achieve.” If you conceive and believe only in some misty notion you’ll get some pretty befogged results. The more clearly and completely you can visualize yourself as you intend to be, the better.

How To Develop a DETAILED Marketing Plan

Having marketing vision is essential when starting a new business. But vision without a specific action plan is a ship without a rudder.

Developing a Marketing Plan that includes specific goals, vehicles and budgets offers significant advantages. Planning six to twelve months ahead gives you a broader, long-term perspective of your marketing needs and expenditures, and allows you to take advantage of volume discounts on advertising space, services and printing. When you can commit to a schedule in advance, you may also be able to negotiate longer payment terms.

But most importantly, a detailed Marketing Plan will help you stay focused on your brand goals, and avoid purchases that aren’t in your company’s best interest.

How To Reach The Top of the Business Ladder

“Ah, but a man’s reach should exceed his grasp. Or what’s a heaven for?”

Robert Browning had it right. We usually fall a little short of perfection in what we try to do. But reaching for the top is vital.

After all, if you aimed to have a million dollars in the bank and fell short with only nine hundred thousand, you would still be pleased. But if all you hope for is enough to pay the bills, and then you fall short—that’s disaster.

No one sets out to be the worst salesperson in the company or the last person to complete their part of a project. But some people seem satisfied to be average. If you set the highest standards for yourself you may fall a little short. But you will still be great at whatever you do.

Remember:
Outstanding Standards = Great Results
Great Standards = Average Results
Average Standards = Poor Results

Don’t Let Anything Get In The Way Of Being Successful!

Do you know who Tracii Guns is? How about Ole Beich? Or Rob Gardner? Probably not. They were the original lead guitarist, bassist, and drummer for Guns N’ Roses. But they left long before the band exploded into international success. They each continued playing music, but none of them came close to matching the success of GNR.

Do you know anyone like Guns, Beich, and Gardner? Someone who gets close to a great situation, then sabotages their own success with destructive behavior or bad decisions? Psychologists say that people like this do what they do for two main reasons. Either they feel they don’t deserve success because of their past, or they are afraid of success in the future.

RockStars don’t let either get in the way of being successful.

Most of us have things in our past that we’d rather forget. We may carry guilt over the things we’ve done, or didn’t do. If you’re holding yourself back because of this, there’s only one piece of advice I can give you — if it’s in the past, leave it there! You can’t change the past, but you can build a successful future.

And, let’s face it. The future can be scary. But when you re-invent yourself and become a RockStar, you are facing the future head-on. When you achieve the success you desire, it will be because you worked smart, worked outside your comfort zone, and stretched yourself in amazing ways.

Becoming a RockStar means you earn every bit of the success that comes to you. So look forward to it, and savor it when it happens!

How to Develop a Company Business Plan

Every business, large or small, should develop a detailed Business Plan. Think of a Business Plan as your vision formalized on paper. Write it, ponder it, refine it. But get it down on paper. You’ll be amazed at how the process of forcing yourself to answer hard questions will help you shape a sound business.

A good Business Plan will serve as your road map to success. A good Business Plan will keep your eyes focused on the prize, keep your priorities and expenditures on track, and help you attract investors and financing.

Only You Can Make Changes In Your Business

If you already had the income you want you probably wouldn’t be reading this blog. So, let’s assume the things you’ve been doing haven’t worked to bring you the wealth you desire. Clearly, you need to make some changes in the way you’ve been doing things.

You can spend a great deal of money both in getting advice for change and in actually making changes. But you don’t need to go that route. Making the changes I suggest in these articles won’t cost much—and most won’t cost you a cent.

Commit yourself now to making whatever changes you need to make, and don’t just read the articles—put them into action.

Why Re-Invent Yourself?

It’s a given—RockStars re-invent themselves. Glam punker David Johansen became party animal Buster Poindexter, singing “Hot, Hot, Hot.” Rod Stewart went from rock singer to Sinatra-style crooner. Bono jumped from U2 front man to Nobel Peace Prize nominee.

But re-inventing yourself isn’t just for rockers. It’s for everyone who wants to achieve a new level of success in their personal or professional lives. Re-inventing yourself has to do with changing the way you perceive yourself, and how others perceive you. Re-inventing yourself means creating a new reality surrounding who you are.

I suspect that you are reading this book because you haven’t achieved everything you want in life. After all, you probably wouldn’t be here if your relationships were perfect, you had millions in the bank, and you were completely happy. But if you haven’t reached the life you’ve dreamed of yet, it doesn’t mean you’re a failure.

It means you need to re-invent yourself!

I’ve re-invented myself. At one time, I was known as America’s Shoestring Budget coach. I even had some success doing this. But I wasn’t passionate about it. So I took stock of myself and examined who I was. I knew I had a passion for music, for acting, for teaching, for writing, and for marketing. I combined all these into a RockStar theme, and a funny thing happened. My passion was re-born.

When you re-invent yourself, you feel alive again!

Craig is Home From James Malinchak’s Seminar

Hello Everyone,

Craig just returned from a seminar in Los Vegas that he attended over the weekend for fellow speaker James Malinchak. Both Craig and James hold various Boot Camps throughout the year to help educate and inform small business owners of the newest business tactics. James will be guest speaking at Craig’s September seminar!

Craig’s next RockStar System For Success “RockCamp” is coming up in September and seats are going FAST! So, if you’re staying home to avoid exposure to that nasty Swine Flu, why don’t you hop on over to www.CraigDuswalt.com and sign up for the RockStar Seminar!

stay healthy!

–Natalie H. Vavrasek